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Colleges and Programs

Post-Campaign Needs Assessment and Funding Priorities for the College of Communication and Fine Arts

The First 10 Years: The College of Communication and Fine Arts (CCFA) was founded in 1997, with Dr. Sue Ann Martin taking the helm as the new College’s first dean.  This action brought together the departments of Art, Broadcast & Cinematic Arts, Communication & Dramatic Arts, Journalism and the School of Music.  Within this construct are two major and one minor interdisciplinary degree programs – Integrative Public Relations; Music Theatre; and Media Design, Production and Technology.

In its first decade, the College of Communication and Fine Arts grew 34% in enrollment and in multiple new degree interdisciplinary programs.  There are currently 2500 majors taught by 102 tenure track and 62 full and part time temporary faculty. In 2006, the Department of Broadcast & Cinematic Arts was named the School of Broadcast & Cinematic Arts to reflect its growing prominence and stature. 

Growing Support for CCFA: In 2001, Central Michigan University kicked off its first ever capital campaign, A New Vision of Excellence, with a goal of $50 million over a 5 year period.  CCFA’s portion of that goal was $3.5 million.  The campaign was concluded six months ahead of schedule and $29 million over goal.  CCFA ended the campaign with gifts and commitments of over $7.2 million, exceeding its goal by 207%.  The $7.2 million was designated as follows: $2.4 million for student scholarships, $4.6 million for support of programs, and the remainder for CCFA faculty development.  The campaign was a huge boost for CMU.  During a period of severe economic downturn in Michigan, alumni, friends, corporations, foundations, faculty and staff gave generously to move CMU – and the College of Communication and Fine Arts -- to a new level of educational and creative excellence.

Continuing Opportunities and Challenges: New levels of excellence bring with them increased expectations – of our students, of our leadership, and of ourselves – and create new opportunities and challenges.  Equipment receives constant use by students.  Technology changes, curricula need to be reevaluated, and outstanding professors retire.  Each of the program areas within CCFA has specific opportunities and challenges to be addressed as we move forward to fulfill of our educational potential.  There are also opportunities and challenges universal to all CCFA programs that bring rigor and relevance to scholarship, and that engage the larger community.

To download the full Post-Campaign Needs Assessment for the College of Business Administration in Adobe PDF format, click here.

For additional information about the College of Communication and Fine Arts, its programs and initiatives, contact:

Sue Ann Martin, Dean, College of Communication and Fine Arts
(989) 774-1885
marti1sa@cmich.edu
www.ccfa.cmich.edu

Michael A. Leto, Vice President of Development and Alumni Relations
(989) 774-2382
michael.a.leto@cmich.edu
giving.cmich.edu

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, Mount Pleasant, Mich. 48859 - 989.774.4000
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